Text ads are designed to appear native to Quora's predominantly text-based platform and give you the ability to insert your brand into organic conversations already occurring on the platform. Please read below for text ad specs and to see examples of text ads on both desktop and mobile platforms.
Headline Sentence character max: 65 characters
Body Text character max: 105 characters
Where can my text ads appear on Quora?
Text ads can appear on both desktop and mobile devices on question & answer pages, topic feed, home feed, and email digest.
What are some best practices for text ads?
- Use 40+ characters of the allowed headline character count (maximum of 65 characters).
- Test phrasing your headline as a question.
- Use 80+ characters of the allowed body sentence character count (maximum of 105 characters).
- Test different call to action (CTA) buttons.